Paid Media

TikTok

Take your TikTok user engagement to the next level with user-specific data via Tracify.

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Connect Tracify with TikTok

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Take your TikTok user engagement to the next level with user-specific data through Tracify.

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Questions about this integration?

Book a demo – our Integration Specialists will take care of you.

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What is TikTok?

TikTok is the fastest-growing platform for short-form videos. It gives brands the opportunity to achieve extremely high reach and strong engagement among a predominantly young and purchasing-ready audience through authentic, creative content and trends.

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Why Tracify + TikTok?

Close mobile attribution gaps: Since TikTok is used primarily on mobile, iOS updates often cause tracking data to be lost. Tracify closes this gap and reliably connects TikTok clicks with your shop revenue.
Automated performance reconciliation: Tracify imports your ad costs and clicks from TikTok Ads Manager fully automatically once a day to calculate the true ROAS of your creatives with precision.
Neutral performance view: TikTok often claims views and clicks for itself even when other channels triggered the sale. Tracify prevents over-attribution and assigns conversions fairly and data-driven.

Who is Tracify for

Designed specifically for these performance marketers

Online Retailer

With Tracify, you can manage your performance marketing in a multi-channel mix more efficiently than ever. Tracify gives you full transparency about which channels are actually contributing to the conversion and where your budget has the biggest leverage. Deep integration into your data warehouse gives you a well-founded basis for decision-making for sustainable revenue and margin growth.

Tracify for Online Retailers

Lead Generation

Look through complex customer journeys and clearly assign each lead to its sources. Even with months-long sales cycles, you know exactly which campaign is making which pipeline contribution.

Tracify for Lead Generation

Agencies

Tracify helps you make excellent work visible — data-based, comprehensible and in real time. You show your customers at a glance the impact of your measures, reduce internal reporting costs and strengthen strategic decisions with well-founded insights. For maximum transparency, stronger customer loyalty and a clear positioning as a top-level performance partner.

Tracify for Agencies

Core Features