Feature

Marketing Overview Dashboard

The central dashboard for consistent multi-channel reporting. Ideal for CEOs, CMOs, and performance marketers with budget responsibilities. Gives you a clear, consistent picture of your overall marketing performance — across channels, based on data, and in real time. For anyone who wants to steer strategically and tactically scale.
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Thousands of performance
marketers rely on Tracify's data!
Over 1000+ Managed Accounts
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Have a look at this to learn more about this dashboard:

Holistic performance overview

Get a complete overview of your overall marketing performance: spending, efficiency, growth, ROAS, new customer quota—everything at a glance, across channels and attribution. This allows you to quickly see whether your marketing is on track.

Consistent comparison of all channels

Compare all channels based on the same metrics and data logic — including spend, ROAS, conversion rate & more. See at a glance which channels should scale, where budgets are tied up and where there is potential for optimization.

Common understanding for all stakeholders

All teams work with a uniform data basis — no more discussions about numbers, no more tool switching. From performance teams to management, everyone has the same view of the most important KPIs.

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Thousands of performance
marketers rely on Tracify's data!
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FAQ

Frequently asked questions

Still have questions?
Contact our support team.
What does the Marketing Overview dashboard show at a glance?
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The Marketing Overview dashboard gives you instant access to your marketing performance and attribution metrics — across all channels and based on Tracify attribution, not on platform self-reporting. You see at a glance what truly performs, instead of manually pulling numbers from five different ad accounts.

Can I also see the Marketing Overview data directly inside the Ads Manager?
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Yes. With the Tracify Browser Extension, your conversion data is shown directly inside Meta, Google and TikTok — right where you’re already working. No dashboard switching, no exports.

How is the data in Marketing Overview different from what Meta or Google show me?
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Platform-native dashboards always report based on their own attribution models — which systematically leads to over-attribution in favor of that channel. The Marketing Overview dashboard, on the other hand, shows you Tracify attribution based on real customer journeys, cross-channel and without platform bias.