Get customer journey insights
Analyze the various Ways of customer interaction across your marketing channels and turn that data into new ideas for more strategic campaigns in the future.
Feature
Customer Journey Dashboard
Understand your customers' activities and behavior with our customer journey dashboard. This includes an advanced conversion path tracking system, conversion window analyses and the evaluation of the contribution of individual channels to the conversion.
“Thanks to detailed channel reports and advanced attribution models, we can individually analyze each marketing channel and develop a deep understanding of the customer journey.”
Over 1000+ Managed Accounts
.webp)
.webp)
.webp)
.webp)
Have a look at this to learn more about this dashboard:
Get customer journey insights
Decipher the buying process
Determine the average number of touchpoints and the typical time for a conversion. Get a better understanding of your attribution windows so you can report accordingly precisely.
Discover the dynamics of channels
Understand how each channel contributes to the customer journey by analyzing which channel initiates the conversion and which completes it.
Would you like to know more?
Book a demo now!
Book a demo with one of our marketing experts and find out what options are available for your online marketing.
Oops! Something went wrong while submitting the form.
FAQ
Frequently asked questions
Still have questions?
Contact our support team.
What exactly does the Customer Journey dashboard show — and how is it different from a regular conversion report?
The Customer Journey dashboard makes full user paths visible: which channels open a conversion, which close it, how many touchpoints sit in between and how long the typical purchase process takes. A classic conversion report usually shows you only the last click — the Customer Journey dashboard shows you the full picture.
Can I see how long customers typically take until conversion inside the dashboard?
Yes. The dashboard includes conversion window analyses that let you evaluate the average time between first contact and purchase. That’s especially relevant for correctly setting attribution windows and properly evaluating top-of-funnel activities.
How does the Customer Journey dashboard help with channel steering?
You see directly which channel typically sets the first touchpoint and which one closes the conversion. That distinction between awareness and conversion channels is crucial for fair budget allocation — and to keep you from prematurely turning off upper-funnel channels just because they’d be invisible in a last-click model.
