Feature

Hybrid Tracking

Consent decisions, browser restrictions and technical blockages make classic tracking unreliable. Tracify's Hybrid Tracking automatically adapts to these conditions and combines cookie-based and cookie-free processes into a consistent, GDPR-compliant data basis — without gaps, without distortions.
Junger Mann mit Bart und kurzen Haaren lächelt vor grauem Hintergrund.Mann mit Brille und grauem Kapuzenpullover mit dem Schriftzug "TITAN", lächelnd vor grauem Hintergrund.Junger Mann mit kurzem braunem Haar und weißem Pullover lächelt vor weißem Hintergrund.Junger Mann mit kurzem braunem Haar und weißem Pullover lächelt vor weißem Hintergrund.Porträt eines lächelnden Mannes mit kurzem Bart, kurzem schwarzen Haar und schwarzen Ohrsteckern vor weißem Hintergrund.Porträt eines jungen Mannes mit kurzem dunklem Haar, leichtem Bart und schwarzem T-Shirt vor blauem Hintergrund.
Thousands of performance
marketers rely on Tracify's data!
Over 1000+ Managed Accounts
BLACKROLL brand logo.L'Osteria logo with white text on a red background.Casio brand logo in bold blue letters.Logo mit den weißen Buchstaben 'TC' auf einem roten Hintergrund.LUCKY BIKE Schriftzug als Logo in weiß auf schwarzem Hintergrund.Hannoversche logo with two blue slashes followed by bold navy blue text.

Adaptive consent detection in real time

Tracify checks every user in milliseconds whether there is a valid consent for cookie tracking. If consent is given, First Party Cookie Tracking is added to enrich the data. If consent is missing, our cookie-free technology automatically applies — seamlessly and in compliance with data protection regulations.

No tracking discrepancies in case of cookie rejection

In classic setups, denied consent often results in inconsistent data. Tracify prevents exactly this with a hybrid tracking structure that makes complete journeys visible even if cookie is rejected. This protects your attribution from distorted results.

DSGVO compliant with full data depth

Hybrid tracking enables the highest data quality without violating applicable data protection laws. Both cookie-based and cookie-free processes meet the requirements of the GDPR without storing personal data. For precise analyses without legal uncertainties.

Would you like to know more?
Book a demo now!

Book a demo with one of our marketing experts and find out what options are available for your online marketing.
I have the Privacy Policy I have read and agree with it.
Thousands of performance
marketers rely on Tracify's data!
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
FAQ

Frequently asked questions

Still have questions?
Contact our support team.
Is there a risk-free trial available?
arrow down

Yes, we offer a 30-day trial period. During this time, you can see for yourself that Tracify offers the value you're looking for. For more information about the trial period, check out your demo call.

Is Tracify GDPR compliant?
arrow down

Yes, Tracify is GDPR-compliant. Data protection is an important but also very complex issue. To make a long story short: We anonymize all collected data and host it on servers in Germany.

Why do professional marketers use this tracking/attribution tool?
arrow down

Traffic platforms aren't honest about their tracking in order to appear more attractive to advertisers. That's why experienced marketers use Tracify to efficiently optimize their budget and avoid being misled.

What is the difference between Tracify and other tracking tools?
arrow down

We track more precisely than any other tool on the market. You can track across devices, domains, and sessions—and combine multiple channels! Fully GDPR-compliant. You can also see how your customers are behaving across the various channels and where you're best spending your money. There's a reason why many of the most up-and-coming brands in Europe work with us. We encourage you to try it out for yourself!

Can Tracify overattribute?
arrow down

No, we can't overattribute because we only look at real data and don't model conversions. We also have over 50,000 functions in our code to make sure we don't overattribute.

Do I need a specific tech stack and technical experience?
arrow down

Our software can be integrated with almost any business system. This also includes customer-specific systems.

You can find more information on our Integration page (click here)

We provide you with step-by-step video and text instructions for implementation. In addition, our support team will answer all your questions and provide you with active support.