Agencies

For performance marketing agencies, independent proof of real ROI is key to client satisfaction and long-term client retention. To avoid constantly having to justify budgets and to enable performance-based billing without constant debate, you need clarity on the true contribution of your campaigns – especially in the upper funnel. Tracify provides you and your clients with an irrefutable data foundation to prove outstanding results and elevate client performance to a new level.
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Thousands of performance
marketers rely on Tracify's data!
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Complete and reliable data
through Tracify's patented AI tracking technology, for maximum transparency despite tracking limits.
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Holistic multi-channel tracking & true attribution
to use budgets specifically where there is the greatest impact.
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Simple workflows with a central database
so that all stakeholders work with the same truth.
Over 1000+ Managed Accounts
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Why Tracify is worthwhile from day one

Increase your marketing efficiency by at least 20%: Are your platforms giving conflicting results, and is your client having doubts? With Tracify, you can prove exactly how much revenue your campaigns are generating. You’ll no longer have to justify budgets – instead, you’ll be able to confidently make the case for scaling up.

Demonstrate the clear ROI of your service:
Retain your customers over the long term. By delivering clear, reliable results through transparent dashboards, you build deep trust and evolve from a mere service provider into a true growth partner.

Reduce the time you spend on reporting:
Avoid the hassle of manually consolidating fragmented platform data. Use a centralized database for faster, more transparent reporting, and invest the time you save in strategic optimization – and thus in building long-term customer loyalty.
Features

Key features at a glance

Marketing Overview Dashboard
Daily updated overview of spend, performance, efficiency, and profitability across all channels – the perfect "single source of truth" for client meetings.
Customer Journey Dashboard
Understand conversion paths and the importance of different channels. Finally show your clients the measurable value of upper-funnel channels that act as initiators.
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AI Attribution
True incrementality instead of rigid models. End the attribution chaos between ad networks and evaluate each customer journey individually.
Seamless Data Transfer
All relevant insights exactly where you need them. Present data directly in Tracify or in your own reporting tools.
Creative Analysis Dashboard
Visually compare creatives. Prove to your clients with hard data which ad concepts and images drive revenue.
AI Tracking Toolkit
Complete data despite external tracking limitations. Present reliable figures – regardless of iOS 14.5, cookies, or platform restrictions.

Prove Your Performance and Put an End to Budget Discussions

As an agency, you know the problem: When platform data becomes unclear, discussions start. The client wonders whether the budget is being spent wisely and questions budget decisions. Tracify ensures a completely indisputable data foundation. You can demonstrate, down to the cent, exactly what your work contributes. Instead of having to justify scaling efforts, you use clear evidence of performance to grow budgets and profitability and build lasting trust with your clients.
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Finally Make the Upper Funnel Measurable

With Tracify, you can map out the entire customer journey. You can show your customers, in measurable terms, just how important upper-funnel channels are, for example, as “initiators” of later conversions. This way, you can make data-driven arguments and easily justify budgets for the top of the funnel.

Detailed Reporting for Maximum Retention

Your reports are proof of your performance. Impress your clients with informative dashboards that deliver real insights—not just numbers. Whether it’s a high-level overview for the CFO or a deep dive for your client’s internal marketing team, Tracify provides the critical data clarity needed at every level of the organization. The result: the highest level of professionalism, an end to discussions about differing metrics, and long-term, stress-free client retention.
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100% GDPR Compliant – Security for You and Your Customers

As an agency, you’re responsible for setting up your clients’ accounts. Tracify operates in full compliance with the GDPR and requires no consent – with no legal risks and no data loss. Thanks to Tracify, legal certainty and maximum data quality are, for the first time, not mutually exclusive – they go hand in hand. You guarantee your clients the most secure tracking on the market while simultaneously benefiting in every way from comprehensive performance data.
case studies

These customers rely on market leader tracking

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina
1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

How Paperlike was able to profitably increase its turnover by more than 400,000€.

Jan Sapper
Jan Sapper
CEO Paperlike
400k

More turnover

50%

More sales overall

75%

More revenue via Google Ads

How Stay Cold Apparel & Ex Machina increased their budget tenfold after relaunching Google Ads!

Jonas Bakri Makki
Jonas Bakri Makki
CEO Ex Machina
9.3

ROAS

76%

New customer rate

7-digit

Annual turnover

How Beilmann scaled its customer to 620,000k with 2.6x blended ROAS in the area of demand gen revenue.

Lukas Beilmann
Lukas Beilmann
Founder Beilmann
2.6x

Cross-channel ROAS

12K

Total new orders

€620K

Total new demand gen revenue

Onboarding

Your complex setup —
easy integrated

Tracify is ready to go quickly — with personal support, a clear structure and minimal effort for you. Our experts will guide you through every step and ensure that your tracking is reliable and legally compliant. With 9.8 out of 10 points on OMR Reviews, our support — independently rated — is the industry leader.
Onboarding-Plan Zeitachse mit acht Schritten: 1. Begrüßen und Kennenlernen, 2. Zielklärung, 3. Ausbildung und Lernen, 4. Feedback geben, 5. Eingliederung fördern, 6. Verbindung aufbauen, 7. Erfolg messen, 8. Weiterentwicklung unterstützen.
For e-commerce & lead generation companies

Thousands of performance marketers are already managing their budgets with Tracify.

Certified Consent free. Made in Germany

Zwölf Abzeichen von OMR Reviews, abwechselnd in den Kategorien LEADER und TOP RATED für Marketing Attribution, Web Analytics, Conversion Tracking und Digital Analytics, nummeriert von Q1/24 bis Q4/25.
FAQ

Frequently asked questions

Still have questions?
Contact our support team.
Is there a risk-free trial available?
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Yes, we offer a 30-day trial period. During this time, you can see for yourself that Tracify offers the value you're looking for. For more information about the trial period, check out your demo call.

Is Tracify GDPR compliant?
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Yes, Tracify is GDPR-compliant. Data protection is an important but also very complex issue. To make a long story short: We anonymize all collected data and host it on servers in Germany.

Why do professional marketers use this tracking/attribution tool?
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Traffic platforms aren't honest about their tracking in order to appear more attractive to advertisers. That's why experienced marketers use Tracify to efficiently optimize their budget and avoid being misled.

What is the difference between Tracify and other tracking tools?
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We track more precisely than any other tool on the market. You can track across devices, domains, and sessions—and combine multiple channels! Fully GDPR-compliant. You can also see how your customers are behaving across the various channels and where you're best spending your money. There's a reason why many of the most up-and-coming brands in Europe work with us. We encourage you to try it out for yourself!

Can Tracify overattribute?
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No, we can't overattribute because we only look at real data and don't model conversions. We also have over 50,000 functions in our code to make sure we don't overattribute.

Do I need a specific tech stack and technical experience?
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Our software can be integrated with almost any business system. This also includes customer-specific systems.

You can find more information on our Integration page (click here)

We provide you with step-by-step video and text instructions for implementation. In addition, our support team will answer all your questions and provide you with active support.