Lead Generierung

For online retailers, performance marketing is the
Young man with beard and short hair smiles against a grey background.Man wearing glasses and a grey hoodie with the word “TITAN” smiling against a grey background.Young man with short brown hair and white sweater smiles against a white background.Young man with short brown hair and white sweater smiles against a white background.Portrait of a smiling man with short beard, short black hair and black earrings against a white background.Porträt eines jungen Mannes mit kurzem dunklem Haar, leichtem Bart und schwarzem T-Shirt vor blauem Hintergrund.
Thousands of performance
marketers rely on Tracify's data!
check icon
Complete and reliable data
through Tracify's patented AI tracking technology, for maximum transparency despite tracking limits.
check icon
Holistic multi-channel tracking & true attribution
to use budgets specifically where there is the greatest impact.
check icon
Simple workflows with a central database
so that all stakeholders work with the same truth.
Over 1000+ Managed Accounts
BLACKROLL brand logo.L'Osteria logo with white text on a red background.Casio brand logo in bold blue letters.Logo mit den weißen Buchstaben 'TC' auf einem roten Hintergrund.LUCKY BIKE Schriftzug als Logo in weiß auf schwarzem Hintergrund.Hannoversche logo with two blue slashes followed by bold navy blue text.

Why Tracify is worthwhile from day one

Increase your marketing efficiency by at least 20%Mach monatelange Sales Cycles endlich messbar. Erkenne den gesamten Weg Deiner Nutzer – vom ersten Touchpoint bis zum finalen Opt-in.

Scale your marketing profitably and sustainably Optimiere Dein Marketing profitabel, indem Du Budget aus ineffizienten Kampagnen abziehst und in die Kanäle investierst, die echte, qualifizierte Leads generieren.

Reduce reporting and reconciliation time by up to 70%Reduziere den Zeitaufwand für Analysen radikal. Eine zentrale Datenbasis zeigt Dir die ungeschönte Wahrheit, ohne dass Werbeplattformen sich Leads doppelt zuschreiben.
Funktionen

Die wichtigsten Funktionen im Überblick

Unlimitierte Attributionsfenster
Die gängigen Plattformen wie Meta, Google & Co.  vergessen Nutzer nach wenigen Tagen. Mit Tracify trackst Du den echten Einfluss von Touchpoints auch über extrem lange Entscheidungswege hinweg.
Customer Journey Dashboard
Das Herzstück für komplexe Sales Cycles. Verstehe genau, welche Kanäle Deine Zielkunden aktivieren und welche den Lead final einsammeln.
Feature Image
Feature Image
AI Attribution
Echte Inkrementalität statt starrer Modelle. Jede Customer Journey wird individuell bewertet, um den wahren Wert jedes Kontaktpunkts zu ermitteln.
Marketing Overview Dashboard
Die tagesaktuelle Übersicht über Spend, CPL, Effizienz und die Gesamtperformance aller Kanäle – in einer zentralen Ansicht für C-Level und Leads.
Creative Analysis Dashboard
Vergleiche Creatives datenbasiert und erkenne sofort, welche Visual Assets oder Copy-Ansätze die hochwertigsten Leads anziehen.
AI Tracking Toolkit
Vollständige Daten trotz Tracking-Limitierungen (Consent-Banner, Ad-Blocker, iOS).

Komplexe Customer Journeys entschlüsseln

Seamlessly export your store's data on a schedule that meets your operational requirements. Wether Customer Journey Dashboard machst Du diese komplexen Wege greifbar. Du siehst exakt, welche Channels das erste Interesse wecken (Initiator), welche das Interesse halten (Holder) und wo der Lead letztendlich das Formular absendet (Closer). So richtest Du Deine Funnel-Strategie holistisch und strategisch perfekt aus.
Feature Image
Feature Image

Woher kommen Deine Leads wirklich? (Multichannel-Verständnis)

Real multi-channel efficiency across the entire customer journey. Wir matchen den Nutzer über alle Geräte hinweg und machen aus isolierten Klicks eine glasklare, holistische Customer Journey. Du verlässt Dich nicht länger auf modellierte, sich überschneidende Plattformdaten, sondern erhältst die eine, verlässliche Wahrheit über das Zusammenspiel Deiner Kanäle.

Tracking über lange Sales Cycles (Unlimitierte Attributionsfenster)

Maximum simplicity with maximum incrementality. Instead of working with rigid models such as First Click or Last Click, extrem lange Entscheidungswege lückenlos erfassen. So verlierst Du keinen entscheidenden Touchpoint aus den Augen, reportest Deine Lead-Kosten (CPL) endlich präzise und verstehst genau, welche Kampagnen, Ads und Co. Deine Zielkunden wirklich aktivieren.
Feature Image
Feature Image

100% DSGVO-konform – ohne Kompromisse bei der Datenqualität

All relevant insights right where you need them. Whether in intelligent dashboards, directly in Ad Manager via Tracify arbeitet vollständig DSGVO-konform und consentfrei – ohne rechtliche Risiken und ohne Datenverluste. Während klassische Tools durch Cookie-Ablehnungen beinahe blind werden, liefert Tracify weiterhin vollständige und verlässliche Performance-Daten.
case studies

These customers rely on market leader tracking

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina
1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

Stay Cold Apparel & Ex Machina

Jonas Bakri Makki
CEO Ex Machina

Quickly create, send, and track invoices in one place, so billing feels smooth and professional without extra admin.

1

x

x

x

x

x

How Paperlike was able to profitably increase its turnover by more than 400,000€.

Jan Sapper
Jan Sapper
CEO Paperlike
400k

More turnover

50%

More sales overall

75%

More revenue via Google Ads

How Stay Cold Apparel & Ex Machina increased their budget tenfold after relaunching Google Ads!

Jonas Bakri Makki
Jonas Bakri Makki
CEO Ex Machina
9.3

ROAS

76%

New customer rate

7-digit

Annual turnover

How Beilmann scaled its customer to 620,000k with 2.6x blended ROAS in the area of demand gen revenue.

Lukas Beilmann
Lukas Beilmann
Founder Beilmann
2.6x

Cross-channel ROAS

12K

Total new orders

€620K

Total new demand gen revenue

Onboarding

Your complex setup —
easy integrated

Tracify is ready to go quickly — with personal support, a clear structure and minimal effort for you. Our experts will guide you through every step and ensure that your tracking is reliable and legally compliant. With 9.8 out of 10 points on OMR Reviews, our support — independently rated — is the industry leader.
Onboarding-Plan Zeitachse mit acht Schritten: 1. Begrüßen und Kennenlernen, 2. Zielklärung, 3. Ausbildung und Lernen, 4. Feedback geben, 5. Eingliederung fördern, 6. Verbindung aufbauen, 7. Erfolg messen, 8. Weiterentwicklung unterstützen.
For e-commerce & lead generation companies

Thousands of performance marketers are already managing their budgets with Tracify.

Certified Consent free. Made in Germany

Book a demo call now
Zwölf Abzeichen von OMR Reviews, abwechselnd in den Kategorien LEADER und TOP RATED für Marketing Attribution, Web Analytics, Conversion Tracking und Digital Analytics, nummeriert von Q1/24 bis Q4/25.
FAQ

Frequently asked questions

Still have questions?
Contact our support team.
Is there a risk-free trial available?
arrow down

Yes, we offer a 30-day trial period. During this time, you can see for yourself that Tracify offers the value you're looking for. For more information about the trial period, check out your demo call.

Is Tracify GDPR compliant?
arrow down

Yes, Tracify is GDPR-compliant. Data protection is an important but also very complex issue. To make a long story short: We anonymize all collected data and host it on servers in Germany.

Why do professional marketers use this tracking/attribution tool?
arrow down

Traffic platforms aren't honest about their tracking in order to appear more attractive to advertisers. That's why experienced marketers use Tracify to efficiently optimize their budget and avoid being misled.

What is the difference between Tracify and other tracking tools?
arrow down

We track more precisely than any other tool on the market. You can track across devices, domains, and sessions—and combine multiple channels! Fully GDPR-compliant. You can also see how your customers are behaving across the various channels and where you're best spending your money. There's a reason why many of the most up-and-coming brands in Europe work with us. We encourage you to try it out for yourself!

Can Tracify overattribute?
arrow down

No, we can't overattribute because we only look at real data and don't model conversions. We also have over 50,000 functions in our code to make sure we don't overattribute.

Do I need a specific tech stack and technical experience?
arrow down

Our software can be integrated with almost any business system. This also includes customer-specific systems.

You can find more information on our Integration page (click here)

We provide you with step-by-step video and text instructions for implementation. In addition, our support team will answer all your questions and provide you with active support.