Paid Media

Bing Ads

Bing Ads is the platform you use to advertise on the Bing Network, which includes search engines AOL.com, Bing.com, and Yahoo.com.

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Connect Tracify with Bing Ads

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Bring your Bing Ads performance data directly into Tracify to understand the true impact of your campaigns in the Microsoft network on your revenue and control your ROAS with precision.

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Questions about this integration?

Book a demo – our Integration Specialists will take care of you.

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What is Bing Ads?

Bing Ads (now Microsoft Advertising) is the platform for advertising in the Bing network, which includes the search engines Aol.com, Bing.com, and Yahoo.com. It gives advertisers access to an exclusive audience and is an essential complement to Google Ads for maximizing search reach.

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Why Tracify + Bing Ads?

Automated ad spend sync: Say goodbye to manual CSV exports. The Tracify Ad Connector integrates directly via API into your Microsoft Advertising account. Our system performs a daily automatic data reconciliation to securely transfer the previous day’s costs, impressions, and clicks into your dashboard.
Cross-platform comparability: Conversions are often counted differently in Bing Ads than in Google Ads or Meta. Tracify unifies this data through neutral first-party attribution so you can see at a glance which channel delivers the most efficient sales in direct comparison.
Precise ROI analysis & scaling: Thanks to the combination of real cost data from Bing Ads and verified sales data from your shop, Tracify delivers your true ROAS. Use these insights to confidently scale profitable campaigns in the Microsoft network and allocate budgets more efficiently.
Secure API authentication: The connection uses state-of-the-art security standards such as the OAuth flow. You simply grant Tracify the required read permissions with a click, retaining full control over your data and benefiting from a stable interface.

Who is Tracify for

Designed specifically for these performance marketers

Online Retailer

With Tracify, you can manage your performance marketing in a multi-channel mix more efficiently than ever. Tracify gives you full transparency about which channels are actually contributing to the conversion and where your budget has the biggest leverage. Deep integration into your data warehouse gives you a well-founded basis for decision-making for sustainable revenue and margin growth.

Tracify for Online Retailers

Lead Generation

Look through complex customer journeys and clearly assign each lead to its sources. Even with months-long sales cycles, you know exactly which campaign is making which pipeline contribution.

Tracify for Lead Generation

Agencies

Tracify helps you make excellent work visible — data-based, comprehensible and in real time. You show your customers at a glance the impact of your measures, reduce internal reporting costs and strengthen strategic decisions with well-founded insights. For maximum transparency, stronger customer loyalty and a clear positioning as a top-level performance partner.

Tracify for Agencies

Core Features