Changelog
v1.26.7
Primary Changes
- Fresh new interface for selection elements
- A broad and more structured summary row at the top of each ads manager
- (Meta) No need to resize your ads manager columns anymore – Tracify metrics now overflow the table cells
Other Changes
- (Meta) Tracify metrics now get inserted into the ID column of the respective layer that you are on (e.g. Ad level -> Ad ID column)
- Many under-the-hood improvements to Ads Managers for better data insertion
v1.23.3
Primary Changes
- Inject your conversion data into the Pinterest Ads Manager: Visit the channel setup in our onboarding (click here) > then click “Other” to find the setup instructions for the columns.
v1.22.5
Primary Changes
- You can now select the currency in which you want to see currency metrics (click here).
- The numeric format can now be configured.
Other Changes
- ROAS is now displayed as aROAS (= Acquisition ROAS) when you are looking at the “Only New” User Segment.
- Advanced setting introduced to configure the customer journey length for AI attribution.
- Some robustness improvements.
v1.20.8
Primary Changes
- AI attribution mode
- You can now configure which Tracify metrics you would like to inject into your Ads Manager and change the order in which the metrics are displayed (click here)
- Conversion Rate and Average Order Value are now available to be displayed as additional metrics
- CPO / CAC and ROAS added to the summary section of each Ads Manager
- The Multi-Channel tab has been removed, and the multichannel touchpoint selection relocated to the bottom of the Attribution tab
Other Changes
- Direct traffic attribution added as a Multi-channel touchpoint
- Automatic mode toggle has moved into the settings tab
v1.15.3
Primary Changes
- Support for new Google Ads Manager layout
v1.15.0
Primary Changes
- Added User Segment section (New vs Returning customers)
Other Changes
- Tooltip explanations for the metric abbreviations in each Ads Manager
- (De)Select all button for Multi-Channel touchpoints
- WhatsApp Multi-Channel touchpoint added
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